Join Business Link’s Abdalla Mohamed, Manager of Client Services for an engaging conversation with Sheila Willis, the Founder of the Travel-ING On Tourism Cooperative, as part of our new Voices of Alberta Entrepreneurs series.

Sheila will share her journey as a self-proclaimed ‘housewife from the bush’ with little experience to becoming an award-winning historian, best-selling author, and mobile app creator. You will hear why she chose a cooperative business structure based on the concept that members are owners and by working together, everyone wins. Hers is a story of determination, passion and resilience as she maneuvered through steps of building a mobile app at her kitchen table that has the potential to be an international travel tool.

What we’ll explore

• Sheila’s journey as a self-proclaimed ‘housewife from the bush’ to award-winning historian, mobile app creator, and founder of the the Travel-ING On Tourism Cooperative.
• Why the cooperative business structure was the perfect fit for her.
• How authenticity and developing relationships were an integral part of her journey and success.
• Being resilient; learning, changing, and adjusting as you go.