Feeling overwhelmed by tech—or stuck with a CRM that just doesn't work for your business? This 90-minute session is designed for business owners who either don't have a CRM or are frustrated with the one they're using. You'll learn what a CRM actually does, why most setups fail, and how to identify the features that truly matter for your workflow. By the end, you'll walk away with clarity, confidence, and a practical map to help you choose (or fix) a CRM that saves time and drives results.

Speaker Bio:

When Tina is not coaching entrepreneurs through the AWE programs, she is the powerhouse behind Torch7.com, a Government‑Approved Digital Advisor with 25 years in digital transformation. She helps business owners ditch clunky tools and endless spreadsheets so they can get back to the work they truly love. Tina builds and implements digital‑adoption plans that turn chaos into clarity. Think automation and AI that actually make sense…plus the strategy to weave it all together.

How can she support your journey? AI‑powered automation—follow‑ups, funnels, the works Scalable workflows that grow without breaking you All‑in‑one digital ecosystems—CRM to VR—synced and stress‑free Strategy‑first execution—no guesswork, just measurable results

Tina has partnered with organizations like Lafarge and the City of Edmonton, as well as grassroots founders ready to explode their impact and income.

Her passion is mentoring women in leadership through the AWE programs.