In-person Business

Purpose Transformation Summit

July 17, 2025 to July 18, 2025

Edmonton Unlimited
Tickets are under $50
Selected as a Taproot pick
More Information

Join industry leaders, sustainability innovators, and changemakers for a dynamic one-day summit exploring how businesses authentically weave social and environmental impact into their core business models—not as marketing add-ons, but as fundamental drivers of profitability and growth.

This isn't about greenwashing or feel-good initiatives. You'll hear real stories from companies that have cracked the code on purpose-driven business models where doing good and doing well are inseparable.

​​Who This Is For

​Enterprise Companies looking to move beyond compliance and corporate social responsibility into true business model innovation

​Small/Medium-sized Companies seeking proven frameworks for integrating purpose into their growth strategy

​Social Impact Businesses wanting to learn from and connect with other purpose-driven organizations


​What You'll Learn

​Move past superficial sustainability initiatives and discover how leading companies have embedded purpose into their:

  • ​Revenue models and value propositions

  • ​Operational processes and supply chains

  • ​Culture and decision-making frameworks

  • ​Growth strategies and market positioning

​Drawing from real case studies and the Purpose Transformation Formula (Purpose × Meaning × Human-centered Technology), you'll gain actionable insights for building authentic, profitable, and impactful business practices.


​Featured Speakers

​Jen Hancock - Vice President, Collaborative Construction, Chandos Construction

​Justine Barber - Co-CEO and Co-founder, Poppy Barley

​Vanessa Marshall - Founder & CEO, Jack59

​Mike Toffan - Founder & Executive Director, Project Forest

​Corey Lien - Founder & CEO, DOMI Earth


Edmonton Unlimited

10107 Jasper Avenue
Edmonton, AB, T5J 1W8


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