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In-person Business Technology & Innovation

Marketing 101 with Chris Lerohl

Thursday, July 9, 2026
6:00pm to 8:00pm

Edmonton Unlimited

More Information

Organized by: Edmonton Unlimited

July
9

Learn about effective early go to market strategies with Chris Lerohl. Chris will provide a high level overview of positioning, messaging and how to reach your ideal clients.

Chris Lerohl is a go-to-market, e-commerce, and commercialization strategist who has supported over 100 companies with market research, positioning, launch strategy, and growth planning. He is a Director of Campus Innovation, CEO of Uproot Food Collective, an approved Experts on Demand mentor with Edmonton Unlimited, and a steering committee member with ERIN.

Chris has launched and scaled multiple CPG brands (Honest Dumplings, Mitsoh, South Island Pie Co, Pro Crew Corp, others) across retail, wholesale, e-commerce, and direct-to-consumer channels, including growing mulitple brands into seven-figure online sales. His strengths include e-commerce strategy, customer acquisition, sales funnel development, market research, product positioning, and practical go-to-market execution.

Edmonton Unlimited

10107 Jasper Avenue
Edmonton, AB, T5J 1W8