In-person Technology & Innovation

Building Trust & Relationships with Investors: Insider Insights from a Top Investor

Tuesday, June 9, 2026
1:30pm to 3:00pm

Edmonton Unlimited
Free
More Information
Organized by: Edmonton Unlimited
June
9

Whether you're just starting, scaling up, or shifting gears, Edmonton Unlimited is here to help.

We’ve all heard the golden rule of startup fundraising: “Don’t ask for money on the first date — you need to build a relationship first.”

But how do you actually turn polite coffee meetings into a signed term sheet? How do you build real trust with investors who see hundreds of pitches every year?

If you’re a founder preparing to raise capital, or a student, researcher, or aspiring entrepreneur eager to understand how investors actually think — this is your opportunity to get unfiltered, actionable wisdom straight from the source.

Patrick Lor is a two-time founder turned investor with an outstanding track record. He co-founded iStockphoto (acquired by Getty Images) and served as President of Fotolia North America (acquired by Adobe). Today, as Managing Partner of Panache Ventures — a leading seed-stage VC firm backing enterprise SaaS, fintech, AI, and more — Patrick has invested in over 100 Canadian startups. He’s known for his hands-on approach, sharp pattern recognition, and commitment to backing exceptional and often underestimated founders.

In this high-impact 90-minute Masterclass, Patrick will share practical strategies on:

  • How to build genuine trust and strong relationships with investors

  • What investors look for when deciding to back a founder (and common mistakes to avoid)

  • The mindset, communication, and preparation needed to successfully raise capital

  • Real-world insights into founder-investor dynamics from both sides of the table

Who Should Attend?

Students, researchers, founders, and innovators across any sector who want to deeply understand the fundraising process and how investors think. Whether you’re preparing for your first raise, refining your approach, or simply looking to learn from the best, this session will deliver clear, battle-tested guidance.


Edmonton Unlimited

10107 Jasper Avenue
Edmonton, AB, T5J 1W8


Related events

Loading...

Loading events...

StrikeUP Signature Series: Make Your Mark
Sept. 24

StrikeUP Signature Series: Make Your Mark

Thursday, Sept. 24

Starts at 11:00am

Online

Building a business takes more than a great idea. It takes visibility, confidence and the right connections to help your business stand out.

Startup TNT Happy Hour
Sept. 24

Startup TNT Happy Hour

Thursday, Sept. 24

Starts at 4:30pm

Fawkes Café & Bakery

​​​​​​​Have fun. Make friends. Build companies.

eHUB SPARK Pitch Night
Sept. 24

eHUB SPARK Pitch Night

Thursday, Sept. 24

Starts at 5:30pm

University of Alberta (eHUB)

​Join us at the next eHUB SPARK pitch night to watch short, rapid-fire presentations from U of A student entrepreneurs and innovators!

Startup TNT Happy Hour
Oct. 1

Startup TNT Happy Hour

Thursday, Oct. 1

Starts at 6:00pm

Pub 1905

​​​​​​​Have fun. Make friends. Build companies.

Edmonton Startup Week

Edmonton Startup Week

Oct. 5 to Oct. 9

Edmonton Startup Week isn't just another event—it's the momentum you've been waiting for.

Post-Secondary Startup Showcase
Oct. 5

Post-Secondary Startup Showcase

Monday, Oct. 5

Starts at 11:00am

Enterprise Square

​Join us at Enterprise Square for the Post Secondary Startup Showcase happening right in the heart of downtown during Startup Week.

More events