Online Business Technology & Innovation

Paid Advertising 101: Get More Bang for Your Buck

Thursday, Nov. 20, 2025
11:00am to 12:00pm

Free
More Information
Organized by: Business Link
Nov.
20

Navigate paid ads with confidence; learn what works, what doesn’t, and how to get more bang for your buck.

Want to make your marketing dollars work smarter, not harder? This session breaks down the essentials of paid advertising for small business owners who want real results without the overwhelm. You'll learn how to understand ad terminology, choose the right platforms for your goals, and plan campaigns that actually convert.

📚 What we’ll cover:

  • Common advertising jargon—what it all really means
  • The different types of paid advertising and when to use them
  • How to plan, budget, and track your ad campaigns for maximum impact

Whether you’re new to paid ads or looking to stretch your marketing budget further, this webinar will give you the tools and confidence to promote your business effectively.

Join us to learn how to make every dollar count—and start attracting the customers you’ve been looking for.


Related events

Loading...

Loading events...

Fundraising for Startups

Fundraising for Startups

Sept. 21 to Sept. 24

Online

Business owners – this one’s for you!

Startups: Unlock non-dilutive funding through SR&ED
Sept. 22

Startups: Unlock non-dilutive funding through SR&ED

Tuesday, Sept. 22

Starts at 11:00am

Enterprise Square

Learn how startups can use Canada's SR&ED tax incentive program to support research and development without giving up equity.

Creative Writing to Cope with Stress and Build Resiliency
Sept. 23
Sold out

Creative Writing to Cope with Stress and Build Resiliency

Wednesday, Sept. 23

Starts at 7:00pm

Edmonton Public Library (Stanley A. Milner)

Learn artful ways to cope with life's challenges, anxiety, and stress by utilizing the empowering and healing capacities of writing.

BSides Cybersecurity Conference

BSides Cybersecurity Conference

Sept. 24 to Sept. 25

NAIT Productivity and Innovation Centre

Join us at BSides Edmonton 2026 for two days of cybersecurity talks, workshops, and networking! You are eligible for up to 16 CPE credits.

Disability Justice and Employment
Sept. 24

Disability Justice and Employment

Thursday, Sept. 24

Starts at 12:00pm

Online

Explore the foundations of disability justice and how its principles can be applied in workplace and employment settings.

Creative Screen Business Summit

Creative Screen Business Summit

Sept. 25 to Sept. 26

Delta Hotels by Marriott Edmonton Centre Suites

Join Edmonton Screen and the Edmonton International Film Festival this September for the Creative Screen Business Summit.

More events