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In-person Business Technology & Innovation

B2B Sales Management for Tech-Based Founders Workshop

Thursday, March 13, 2025
6:30pm to 8:30pm

Edmonton Unlimited
More Information Register/Tickets
Organized by: Edmonton Unlimited
March
13


Led by Dr. Svetlana Sapelnikova and Sandi Wright, this workshop will equip tech-based founders with essential B2B sales strategies.

Learn to implement sales tools, manage client relationships, handle objections, and map out a sales process tailored to your business. Gain insights into international sales and cross-cultural considerations.

Overview:

  • Gain a foundational understanding of B2B sales processes and strategies.
  • Learn to implement sales tools and techniques tailored to science- and technology-based businesses.
  • Develop skills for managing client relationships and handling objections effectively.
  • Create a preliminary sales process map to apply directly to their business.
  • Understand the cultural considerations essential for international sales success.

This workshop is for you if...

  • You're a tech-based founder looking to improve your B2B sales strategy and process.
  • You want tools to target ideal clients, manage relationships, and close deals.
  • You're eager to learn from a tech founder's real-world sales experience.
  • You're expanding into international markets and need cross-cultural sales insights.

Edmonton Unlimited

10107 Jasper Avenue
Edmonton, AB, T5J 1W8

Leaflet Map data © OpenStreetMap contributors, Imagery © Mapbox

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